Master All Metrics within Matomo Analytics Matomo is an open-source web analytics platform that offers detailed analysis of website traffic and user behavior. It provides 100% data ownership with privacy policies complying with GDPR. Overall, Matomo is an exceptional analytics platform for web analysts. We are going through all of the metrics within Matomo in
Tags in Matomo: Beginner-Friendly Tutorial Matomo tags are very important for tracking, measuring, and analyzing varied data types based on user interactions and behaviors. Tags are code snippets usually JavaScript, image pixels, and HTML. You can add tags to your website for web analytics. You can manage, add, remove, or modify your tags with Matomo
Matomo for SEO: Improving Search Engine Rankings With Matomo analytics it becomes easier to improve SEO efforts. Matomo can provide comprehensive data analysis and inform thoroughly about search engine reporting. This enables users to analyze the status of their web pages which further offers adjustments in decision-making. This analysis can rank the site on search
In this guide, we will visit the Visitor menu in Matomo. This particular section is highly essential to be analyzed as it gives insights into user behavior and experience. Visitor analytics help website builders or owners make better data-driven decisions for optimizing their site’s performance, achieving required goals, and developing the growth of their business.
Custom Event Tracking Matomo, the leading open-source analytics platform, offers a powerful feature called “Custom Event Tracking” that allows you to go beyond standard tracking and gain deeper insights into user interactions on your website. In this blog post, we will explore why custom event tracking is essential, how to implement the tracking container code,
